As 2009 begins we launch our business strategies for the upcoming year, and make personal and professional resolutions for improvement. One important New Year’s resolution for your online health is to continually update your web site with exciting new content. Follow our tips for keeping your web site healthy.
Fresh content with smartly written copy and attractive graphics is essential for attracting new visitors to your web site, and giving past visitors a reason to keep coming back, bookmark your site, or subscribe to your RSS feed. Content Management Systesm or blogs are useful tools for making this process convenient and fun.
- Make frequent updates, at least once a week in your blog or content management system.
- Your site should be current. Add new products as soon as they are released, and remove discontinued ones immediately.
- Provide an RSS feed so visitors can subscribe for updates.
- Press releases and announcements make a great excuse for an update. Got a new partnership, employee, or office? Let the world know.
- Dates and timestamps should be current. Check your copyright dates and coming soon announcements closely.
NetThink 21 can help you develop content for your web site or install a system to make it easy for you to perform frequent updates yourself. Contact us for a free consultation.
